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Strategic orientations and export market success of manaufacturing firms : the role of market portfolio diversity
Sørensen, Hans Eibe; Koed Madsen, Tage - In: International marketing review 29 (2012) 4, pp. 424-441
Persistent link: https://www.econbiz.de/10009661269
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On the foundation and early development of domestic and international new ventures
Skovbjerg Rasmussen, Erik; Koed Madsen, Tage; Servais, Per - In: Journal of management & governance 16 (2012) 4, pp. 543-556
Persistent link: https://www.econbiz.de/10009661340
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The market orientation of domestic and international new ventures
Koed Madsen, Tage; Sørensen, Hans Eibe; Torres-Ortega, … - In: Entrepreneurship in international marketing, (pp. 21-44). 2015
Persistent link: https://www.econbiz.de/10010493041
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Strategic orientations and export market success of manufacturing firms
Eibe Sørensen, Hans; Koed Madsen, Tage - In: International Marketing Review 29 (2012) 4, pp. 424-441
Purpose – The purpose of this study is to investigate the association of international orientation and market orientation and their joint effects on export market success. Additionally, it aims to examine how firms’ foreign market portfolio diversity moderates this association....
Persistent link: https://www.econbiz.de/10014827558