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Manufacturing industries
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Firm performance
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Čater, Barbara
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Čater, Tomaž
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Industrial marketing management : the international journal for industrial and high-tech firms
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The journal of business & industrial marketing
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ECONIS (ZBW)
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Product and relationship quality influence on customer commitment and loyalty in B2B manufacturing relationships
Čater, Tomaž
;
Čater, Barbara
- In:
Industrial marketing management : the international …
39
(
2010
)
8
,
pp. 1321-1333
Persistent link: https://www.econbiz.de/10008807124
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Relationship-value-based antecedents of customer satisfaction and loyalty in manufacturing
Čater, Barbara
;
Čater, Tomaž
- In:
The journal of business & industrial marketing
24
(
2009
)
8
,
pp. 585-597
Persistent link: https://www.econbiz.de/10009525687
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