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Intellectual property and marketing
Lakdawalla, Darius; Philipson, Tomas J.; Wang, Yng-Yuh … - 2006
Persistent link: https://www.econbiz.de/10003384325
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Delegating pricing power to customers : pay what you want or name your own price?
Krämer, Marius-Florentin; Schmidt, Klaus M.; Spann, Martin - 2015
Pay What You Want (PWYW) and Name Your Own Price (NYOP) are customerdriven pricing mechanisms that give customers (some) pricing power. Both have been used in service industries with high fixed capacity costs in order to appeal to additional customers by reducing prices without setting a...
Persistent link: https://www.econbiz.de/10010530590
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Intellectual property and marketing
Philipson, Tomas J.; Lakdawalla, Darius - 2006
Persistent link: https://www.econbiz.de/10010434771
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Intellectual property, information technology, biomedical research, and marketing of patented products
Goldman, Dana P.; Lakdawalla, Darius - 2012
Persistent link: https://www.econbiz.de/10011498385
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An analysis of market structure and producers' bahavior in white Portland cement market in Thailand
Rungseetanasak, Wimonmarn - 2001
Persistent link: https://www.econbiz.de/10001614989
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Pricing, sunk costs, and market structure online : evidence from book reteailing
Latcovich, Simon; Smith, Howard - In: Oxford review of economic policy 17 (2001) 2, pp. 217-234
Persistent link: https://www.econbiz.de/10001621999
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Market structure in the network age
Varian, Hal R. - In: Understanding the digital economy : data, tools and research, (pp. 137-150). 2000
Persistent link: https://www.econbiz.de/10001531714
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Sinking the internet : pricing, sunk costs, and market structure online
Latcovich, Simon; Smith, Howard - 2000
Persistent link: https://www.econbiz.de/10001536095
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Magic on the internet : experimental tests of auction theory
Reiley, David H. - 1996
Persistent link: https://www.econbiz.de/10000969449