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Das Metaprodukt : Produktentwicklung und Marketing von Markenartikeln
Linn, Carl E. - 1992
Persistent link: https://www.econbiz.de/10000335071
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Plagiate im Produktdesign
Lutz, Anja - 1997
Persistent link: https://www.econbiz.de/10000671312
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Internationales Produkt-Design
Böhm, Bettina - 1998
Persistent link: https://www.econbiz.de/10012699486
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Wettbewerbsfaktor Design : zum Einsatz von Design im Markt für Investitionsgüter
Mayer, Silke - 1996
Persistent link: https://www.econbiz.de/10013419606
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Managementfaktor Design
Schmitz, Claudius A. (ed.) - 1994
Design – Wirtschaft – Management – Marketing – Ökologie – Marktforschung – Psychologie – Unternehmen: Gardena - Keramag - USM Haller – FSB Franz Schneider Brakel - BMW AG - WMF - Sahm - Planmöbel - Alain Mikli - Oco-Design - Spielhoff-Design - Designorientiert -...
Persistent link: https://www.econbiz.de/10014012461
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Democracy in product design : consumer participation and differentiation strategies
Katona, Zsolt - In: Quantitative marketing and economics : QME 13 (2015) 4, pp. 359-394
Persistent link: https://www.econbiz.de/10011445836
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Teaching design thinking in marketing : linking product design and marketing strategy in a product development class
Chen, Steven; Benedicktus, Ray; Kim, Yuna; Shih, Eric - In: Journal of marketing education : JME 40 (2018) 3, pp. 176-187
Persistent link: https://www.econbiz.de/10011954609
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Product positioning of low-carbon products based on blockchain-enabled product communities
Chen, Ting; Xiong, Yu - In: Technovation : an international journal of technical … 132 (2024), pp. 1-17
Persistent link: https://www.econbiz.de/10014552080
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Technological and market innovation : strategies for product and company development
Nyström, Harry - 1990
Persistent link: https://www.econbiz.de/10000826808