With advancement in application of communications technology, the scope for deployment of WiMAX (wireless interoperability microwave access) network is very promising, particularly in the unserved markets. This paper examines the feasibility of deploying WiMAX systems in Saudi Arabia, from...

This study conducted in Saudi Arabia, examines the degree of emphasis laid by manufacturing firms on their marketing strategy and other functional strategies. The study also investigates the relationship between marketing strategy and firm's performance. Further investigations include an...

Prior research has focused on the early entrant advantage, although a growing body of knowledge suggests that late movers have been outselling pioneers. In this research, the authors examine the issue of a pay phone service provider in Malaysia. In 1990, the company launches its product and...