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~subject:"Marketingtheorie"
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Marketingtheorie
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Araujo, Luis
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Kjellberg, Hans
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Marketing theory
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Major theoretical debates and contemporary issues in marketing theory
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The SAGE handbook of marketing theory
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Markets, market-making and marketing
Araujo, Luis
-
2008
Persistent link: https://www.econbiz.de/10003610686
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2
Market practices and forms
Araujo, Luis
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003674827
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3
Market practices and forms: introduction to the special issue
Araujo, Luis
;
Kjellberg, Hans
;
Spencer, Rob
- In:
Marketing theory
8
(
2008
)
1
,
pp. 5-14
Persistent link: https://www.econbiz.de/10003674832
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4
Shaping exchanges, performing markets: the study of market-ing practices
Araujo, Luis
;
Kjellberg, Hans
- In:
The SAGE handbook of marketing theory
,
(pp. 195-218)
.
2010
Persistent link: https://www.econbiz.de/10003923122
Saved in:
5
Reconnecting marketing to markets
Araujo, Luis
(
ed.
)
-
2010
-
1. publ.
Persistent link: https://www.econbiz.de/10008657783
Saved in:
6
Reconnecting marketing to markets
Araujo, Luis
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008815427
Saved in:
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