plan to gather primary data.The biggest player in India currently is Snapdeal , which could possibly face a competition …

This paper develops a fairly general model of platform competition in media markets allowing viewers to use multiple … platforms. This leads to a new form of competition between platforms, in which they do not steal viewers from each other, but … competition "either or both." A central result is that platform ownership does not affect advertising levels, despite nontrivial …

consumption by rendering brands a signalling device. In a price competition framework, we show that advertising increases … advertising, and competition might be socially undesirable. …

We show how increased competition in a media market may have implications for the competition between firms that are …

this paper, we take a close look at competition among the generic entrants during the first three years after patent … expiration and examine whether there is a first mover advantage. We specify a random effect nested logit model of competition … that allows for competition between the brand drug and generics, and among multiple generic drugs. The model accommodates …

We investigate how competition in product niches affects the ultimate timing of product release for experience goods … sales based on the variation in the level of competition in these particular niches over time. We show that release date of … motion pictures are more likely rescheduled when there is more competition during the initially proposed release week. Next …