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Lenovo Group <Beijing; Raleigh, NC>
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Design management : exploring fieldwork and applications
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Customer experience-based brand strategy at the Lenovo Group : exploring the potential for Lenovo in the UK PC market
Holland, Ray
;
Yin, Yuanyuan
;
Qin, Sheng Feng
- In:
Design management : exploring fieldwork and applications
,
(pp. 168-195)
.
2007
Persistent link: https://www.econbiz.de/10003545360
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