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Media Management Tools : UK Broadcast Media Executives’ Perspective

Oliver, John - 2015

Media Industry; the influence that the competitive environment has on developing media strategy; and the management tools … turbulent environment, and that media strategy is developed using a number of media management tools that have varying degrees …

Persistent link: https://www.econbiz.de/10013012095

Medienmanagement

Gläser, Martin - 2010 - 2., aktualisierte und überarb. Aufl.

Persistent link: https://www.econbiz.de/10008746229

JMM forum: Directions in current media management research

In: JMM : the international journal on media management 12 (2010) 1, pp. 39-57

Persistent link: https://www.econbiz.de/10009523046

Medienmanagement

Gläser, Martin - 2008

Persistent link: https://www.econbiz.de/10001793268

International journal on media management : JMM

Philadelphia, Pa. : Routledge, Taylor & Francis Group; … - 1.1999 -

Persistent link: https://www.econbiz.de/10001514653

Harnessing change in a disruptive environment : case studies in media management and innovation

García-Avilés, Jose Alberto - In: Media and change management : creating a path for new …, (pp. 363-379). 2022

Persistent link: https://www.econbiz.de/10013167415

Medienpraxis - Mediengeschichte - Medienordnung

Altendorfer, Otto (ed.); Hilmer, Ludwig (ed.) - 2016

Dieser Band dokumentiert eingehend die Medienpraxis in den Gattungen Fernsehen, Hörfunk, Print und Online; erläutert werden darin wichtige Elemente der Konzeption, des Betriebs, der Vermarktung und der Produktionstechnik dieser Medien. Das Kapitel Mediengeschichte bringt elementare Daten zur...

Persistent link: https://www.econbiz.de/10010215467

Managing Media Firms and Industries : What's So Special About Media Management?

Lowe, Gregory Ferrell (ed.); Brown, Charles (ed.) - 2016 - 1st ed. 2016

This volume provides rich insight into the nature and practice of media management. Contributions assess the degree to … which management of media firms requires a unique set of skills, highlighting similarities and differences of media firms … compared with other industries in terms of management practices, HR development and operational aspects. Success and …

Persistent link: https://www.econbiz.de/10012397926

e-Sports in media management

Scholz, Tobias M. (ed.) - 2020

Persistent link: https://www.econbiz.de/10012263661

Strategic media management

Baumann, Sabine (ed.) - 2020

Persistent link: https://www.econbiz.de/10012256264