The UK broadcast media landscape provides an interesting context to understand and explore the competitive dynamics of media organisations'. As an industry characterised by uncertainty and turbulence, this paper considers the process by which broadcast media organisations develop their...

The past decade has seen a transformation in the way television broadcasters have managed their businesses. This paper examines the theory of ‘dynamic capability' in two UK television broadcasters, BskyB and ITV, and their attempts to transform themselves into multi-product, multi-platform...

Media companies that adapt to changes in the competitive environment will succeed, whilst those that don't, will fail. That is the conclusion many of the contributors to this handbook will make during the course of their arguments. Our discussion on Strategic Human Resource Management (SHRM)...