Shmueli, Galit; Bruce, Peter C.; Gedeck, Peter; Yahav, Inbal - 2023 - Second edition
MACHINE LEARNING FOR BUSINESS ANALYTICSMachine learning --also known as data mining or data analytics-- is a fundamental part of data science. It is used by organizations in a wide variety of arenas to turn raw data into actionable information.Machine Learning for Business Analytics: Concepts,...