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There continues to be substantial debate on whether and how providing inclusive access to finance through microcredit promotes entrepreneurship-led development at the base of the pyramid. We contribute to this literature by examining differences in household-level outcomes associated with...
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Firms serving base-of-the-pyramid markets often employ community-mediated exchange strategies that build and maintain exchange relationships with customers collectively, through community interactions. Prior research suggests that such strategies may engender positive peer influence that leads...
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