In this article, the author analyses the mission statements of 50 top Slovene enterprises which are published on the companies’ web sites. The purpose of this research is 1) to establish the degree to which the Slovene enterprises make use of their web sites to convey their mission to various...

In this article, the author analyses the mission statements of 50 top Slovene enterprises which are published on the companies' web sites. The purpose of this research is 1) to establish the degree to which the Slovene enterprises make use of their web sites to convey their mission to various...