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Multinational marketing management : cases and readings
Buzzell, Robert Dow (contributor);  … - 1988 - Reprint
Persistent link: https://www.econbiz.de/10000827384
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How global brands compete
Holt, Douglas B.; Quelch, John A.; Taylor, Earl L. - 2009
Persistent link: https://www.econbiz.de/10003785267
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The Internet and international marketing
Quelch, John A.; Klein, Lisa R. - 2006
Persistent link: https://www.econbiz.de/10003411047
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Business solutions for the global poor : creating social and economic value
Rangan, V. Kasturi (ed.); Quelch, John A. (contributor);  … - 2007 - 1st ed.
Persistent link: https://www.econbiz.de/10003380543
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The global market : developing a strategy to manage across borders
Quelch, John A. (ed.) - 2004 - 1. ed.
Persistent link: https://www.econbiz.de/10001906836
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Prepare your company for global pricing
Narayandas, Das; Quelch, John A.; Swartz, Gordon - In: Smart globalization : designing global strategies, …, (pp. 87-106). 2003
Persistent link: https://www.econbiz.de/10001754039
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New strategies in emerging markets
Arnold, David J.; Quelch, John A. - In: Smart globalization : designing global strategies, …, (pp. 107-135). 2003
Persistent link: https://www.econbiz.de/10001754044