Navigating Corporate Cultures From Within offers a unique perspective on the management of headquarter-subsidiary-host market relationships with important insights on how to align corporate values with a localized mindset among culturally diverse employees and across a global enterprise. The...

When encounters between companies belonging to different cultures take place, it is easy for misunderstandings to arise due to the existence of socio-cultural differences and a limited knowledge of such. These socio-cultural clashes hinder the success of the internationalization strategy, which...