"This book provides an understanding of the recent rise of the economic nationalism in the context of the hyper connected global economy. Strategies for the managers of the domestic and international firms will be discussed to make their firms successful"...

Intro -- Contents -- Preface -- 1. SETTING THE CONTEXT: Multinational Enterprises in a System of Nation-States -- A Rough Take-off for the Multinationals -- Calibrating the Multinationals' Importance -- Multinationals' Behavior in International Markets -- The Challenge: Accommodating...