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~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Consumer behaviour
38
Konsumentenverhalten
35
Marketing theory
31
Marketingtheorie
26
Innovationsmanagement
22
Marketing
22
Deutschland
18
Innovation management
18
Germany
17
Technologiepolitik
14
Transnational corporation
14
Industrial research
13
Industrieforschung
13
Technology policy
13
United Kingdom
13
Forschung und Entwicklung
12
Globalisierung
12
Corporate reputation
11
Globalization
11
Großbritannien
11
Innovation
11
Welt
11
World
11
Biotechnologie-Industrie
10
Biotechnology industry
10
Firmenimage
10
Theorie
9
Theory
9
EU countries
8
EU-Staaten
8
Gender
8
Unternehmen
8
Women
8
Advertising
7
Forschung
7
Pharmaceutical industry
7
Pharmaindustrie
7
Relationship marketing
7
Research
7
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1
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Article
9
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7
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Aufsatz im Buch
4
Book section
4
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3
Aufsatz in Zeitschrift
3
Collection of articles of several authors
2
Sammelwerk
2
Advisory report
1
Aufsatzsammlung
1
Bibliografie enthalten
1
Bibliography included
1
Dissertation u.a. Prüfungsschriften
1
Fallstudiensammlung
1
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English
10
German
5
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1
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Reger, Guido
16
Gerybadze, Alexander
4
Meyer-Krahmer, Frieder
3
Ackel-Zakour, René
1
Beise, Marian
1
Belitz, Heike
1
Bürgel, Hans Dietmar
1
Chen, Xiangdong
1
Jungmittag, Andre
1
Mietzner, Dana
1
Reiss, Thomas
1
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Deutsches Institut für Wirtschaftsforschung
1
Fraunhofer-Institut für Systemtechnik und Innovationsforschung
1
Zentrum für Europäische Wirtschaftsforschung
1
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Research policy : policy, management and economic studies of science, technology and innovation
2
Technik, Wirtschaft und Politik : Schriftenreihe des Fraunhofer-Instituts für Systemtechnik und Innovationsforschung
2
Effects of globalization on the firm
1
International management of research and development
1
Internationales Management und Innovation
1
Management of technology and innovation in Japan : with 28 tables
1
Multinational enterprises, innovative strategies and systems of innovation
1
STI review
1
Special issue on "New rationale and approaches in technology and innovation policy"
1
Technologie-Roadmapping : Zukunftsstrategien für Technologieunternehmen ; gewidmet Professor Dr. Heiner Müller-Merbach
1
The chemical and pharmaceutical industry in China : opportunities and threats for foreign companies ; with 81 tables
1
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ECONIS (ZBW)
14
USB Cologne (EcoSocSci)
2
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Benchmarking the internationalisation and co-ordination of R&D of Western European and Japanese multi-national corporations
Reger, Guido
- In:
International management of research and development
,
(pp. 209-241)
.
2008
Persistent link: https://www.econbiz.de/10003767015
Saved in:
2
Differences in the internationalization of industrial R&D in the triad
Reger, Guido
- In:
Management of technology and innovation in Japan : with …
,
(pp. 289-310)
.
2006
Persistent link: https://www.econbiz.de/10003244846
Saved in:
3
Linking corporate-wide global R&D activities
Reger, Guido
- In:
Multinational enterprises, innovative strategies and …
,
(pp. 81-104)
.
2003
Persistent link: https://www.econbiz.de/10001977061
Saved in:
4
Koordination und strategisches Management internationaler Innovationsprozesse : mit 26 Tabellen
Reger, Guido
-
1997
Persistent link: https://www.econbiz.de/10013410616
Saved in:
5
Globalization of R & D : recent changes in the management of innovation in transnational corporations
Gerybadze, Alexander
;
Reger, Guido
-
2007
Persistent link: https://www.econbiz.de/10003555094
Saved in:
6
Foreign direct investment by multinational corporations in China - the pharmaceutical sector
Chen, Xiangdong
;
Reger, Guido
- In:
The chemical and pharmaceutical industry in China : …
,
(pp. 133-147)
.
2005
Persistent link: https://www.econbiz.de/10002960729
Saved in:
7
Technologie-Früherkennung in multinationalen Unternehmen: Ergebnisse einer empirischen Untersuchung
Bürgel, Hans Dietmar
;
Reger, Guido
;
Ackel-Zakour, René
- In:
Technologie-Roadmapping : Zukunftsstrategien für …
,
(pp. 27-53)
.
2005
Persistent link: https://www.econbiz.de/10003026041
Saved in:
8
Changing innovation in the pharmaceutical industry : globalization and new ways of drug development ; with 28 tables
Jungmittag, Andre
(
ed.
);
Reger, Guido
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10001480694
Saved in:
9
Globalization of R&D: recent changes in the management of innovation in transnational corporations
Gerybadze, Alexander
;
Reger, Guido
- In:
Research policy : policy, management and economic …
28
(
1999
)
2/3
,
pp. 251-274
Persistent link: https://www.econbiz.de/10001488591
Saved in:
10
New perspectives on the innovation strategies of multinational enterprises : lessons for technology policy in Europe
Meyer-Krahmer, Frieder
;
Reger, Guido
- In:
Research policy : policy, management and economic …
28
(
1999
)
7
,
pp. 751-776
Persistent link: https://www.econbiz.de/10001417591
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1
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