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Intangible cultural heritage, sustainable development, and the integrating role of music

Pinto, Tiago de Oliveira - In: Journal of cultural management and cultural policy 9 (2023) 2, pp. 23-52

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Music, culture and heritage

Schembri, Sharon (ed.); Firat, A. Fuat (ed.) - 2017

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Economics and the ecology of creativity : evidence from the popular music industry

Cohendet, Patrick; Grandadam, David; Simon, Laurent - In: International review of applied economics 23 (2009) 6, pp. 709-722

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When festitivity meets heritage site : co-developed experience through the lens of situated cognition

Wen, Huijun; Wong, IpKin Anthony; Fan, Yulan; Leong, … - In: Journal of travel and tourism marketing 39 (2022) 5, pp. 516-533

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The erasure of antagonisms between popular music and advertising

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Artificial intelligence in communication with music fans : an example from South Korea

Polak, Marija; Stanić, Matilda Kolić; Togonal, Marijana - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 8 (2022) 1, pp. 48-63

components in promotional strategies employed by the South Korean popular music industry. The paper explores promotional … strategies used by the BTS music group in particular. The group uses the 5.0 marketing method in its promotional strategies …

Persistent link: https://www.econbiz.de/10014247800