Previous research suggests that creative collaborations with non-traditional chain members such as non-governmental organizations (NGOs) could pave the way for making supply chains sustainable. In extant research, NGOs help focal firms achieve their goals in a more sustainable manner. However,...

The vast majority of research and practice regarding sustainable supply chains has followed an instrumental logic, which has led firms and supply chain managers to place economic interests ahead of environmental and social interests. Evidence that firms are attempting to become less...