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Sustainable consumption and production : challenges for transformative consumer research
McDonagh, Pierre; Dobscha, Susan; Prothero, Andrea - In: Transformative consumer research for personal and …, (pp. 267-281). 2012
Persistent link: https://www.econbiz.de/10009260772
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Social media for social change : a transformative consumer research perspective
Kozinets, Robert V.; Belz, Frank; McDonagh, Pierre - In: Transformative consumer research for personal and …, (pp. 205-223). 2012
Persistent link: https://www.econbiz.de/10009260775
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Introduction to the special issue: Sustainability as megatrend II
Prothero, Andrea; McDonagh, Pierre - In: Journal of macromarketing : examining the interactions … 35 (2015) 1, pp. 7-10
Persistent link: https://www.econbiz.de/10010504599
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Sustainability marketing research : post, present and future
McDonagh, Pierre; Prothero, Andrea - In: Journal of marketing management : MM 30 (2014) 11/12, pp. 1186-1219
Persistent link: https://www.econbiz.de/10010433928
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Exploring consumer responsibility for sustainable consumption
Luchs, Michael Gerhard; Phipps, Marcus; Hill, Tim - In: Journal of marketing management : MM 31 (2015) 13/14, pp. 1449-1471
Persistent link: https://www.econbiz.de/10011405598