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This is a seminal book for anyone who wants to understand, shape or study the communication surrounding sustainability in their interactions with colleagues, employees, supply chain partners, and external stakeholders. It develops essential insights on the basis of an extensive review of...
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1. Secret #1: Highly Effective Social Impact Communicators … Care More About the Mission Than the Words -- 2. Secret #2: Highly Effective Social Impact Communicators … Are Astute Translators Inside and Outside of Their Organizations -- 3. Secret #3: Highly Effective Social Impact...
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