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~subject:"Narrative Methode"
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Narrative Methode
Consumer behaviour
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Hogg, Margaret K.
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Vanharanta, Markus
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Wong, Phoebe
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Journal of consumer behaviour : an international research review
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Journal of marketing management : MM
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ECONIS (ZBW)
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Consumption narratives of extended possessions and the extended self
Wong, Phoebe
;
Hogg, Margaret K.
;
Vanharanta, Markus
- In:
Journal of marketing management : MM
28
(
2012
)
7/8
,
pp. 936-954
Persistent link: https://www.econbiz.de/10009576997
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2
Couples' narratives of shared-self, possessions and consumption experiences
Wong, Phoebe
;
Hogg, Margaret K.
;
Vanharanta, Markus
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
1
,
pp. 72-81
Persistent link: https://www.econbiz.de/10011685021
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