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Advertising or brokerage model for social platforms with a commerce feature

Nan, Guofang; Chu, Chenyu; Li, Zhiyong; Li, Minqiang - In: Journal of electronic commerce research : JECR 22 (2021) 2, pp. 155-177

Persistent link: https://www.econbiz.de/10012816120

Applying a platform to expand sales

Wang, Wenche; Li, Fan; Yi, Zelong - In: Journal of the Operational Research Society 72 (2021) 4, pp. 837-852

Persistent link: https://www.econbiz.de/10012500997

Reducing food waste through digital platforms : a quantification of cross-side network effects

Mullick, Shantanu; Raassens, Néomie; Haans, Hans; … - In: Industrial marketing management : the international … 93 (2021), pp. 533-544

Persistent link: https://www.econbiz.de/10012501961

Digital market capture in platform business : how to pass the valley of death?

Salmela, Erno; Nurkka, Niina - In: Nordic journal of business : NJB 67 (2018) 2, pp. 90-113

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Price bargaining and competition in online platforms : an empirical analysis of the daily deal market

Zhang, Lingling; Chung, Doug J. - In: Marketing science : the marketing journal of the … 39 (2020) 4, pp. 687-706

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Antitrust failures : the internet giants

Taschdjian, Martin; Alleman, James - 2018

Facebook, Amazon, Netflix and Google, as well as Twitter – the FANG companies – have transformed society with both positive and negative effects. Soaring consumer access to information, news, social networks, and entertainment has been stimulated by the ever-more ubiquitous and falling...

Persistent link: https://www.econbiz.de/10011990829