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This article addresses the relatively neglected issue of variations in the degree of innovation and creativity within … some of the implications of this argument for how we should understand innovation and its geography in the industry. It is … business ecosystems and firm architectures that drive innovation. It is argued that design innovation requires the combination …
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This paper presents a study of successful and creative projects in the pharmaceutical industry. Creativity is here … pharmaceutical researchers at former AB Hassle and ICI Pharmaceutical Division, suggests that if creativity is to be managed as an … thing as creativity management but also claims that creativity is complicated to manage as an organizational resource, since …
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