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~subject:"Nigeria"
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International studies of management & organization : ISMO
1
Journal of customer behaviour
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Marketing Communications and Brand Development in Emerging Economies Volume I : Contemporary and Future Perspectives
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The changing dynamics of international business in Africa
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1
Research in Motion/BlackBerry : managing channel conflicts in Nigeria
Uzo, Uchenna
- In:
The changing dynamics of international business in Africa
,
(pp. 205-219)
.
2015
Persistent link: https://www.econbiz.de/10011338295
Saved in:
2
Source and patterns of organizational defiance of formal institutions : insights from Nollywood, the Nigerian movie industry
Uzo, Uchenna
;
Mair, Johanna
- In:
Strategic entrepreneurship journal : SEJ
8
(
2014
)
1
,
pp. 56-74
Persistent link: https://www.econbiz.de/10010343457
Saved in:
3
How informality affects habitual improvisation in firms : insights from the Nigerian movie industry
Uzo, Uchenna
;
Mair, Johanna
- In:
International studies of management & organization : ISMO
51
(
2021
)
2
,
pp. 162-184
Persistent link: https://www.econbiz.de/10012586933
Saved in:
4
Bank brand avoidance : service perspectives from Nigeria and Ghana
Boateng, Henry
;
Uzo, Uchenna
;
Adeola, Ogechi
;
Hinson, Robert
- In:
Marketing Communications and Brand Development in …
,
(pp. 59-79)
.
2022
Persistent link: https://www.econbiz.de/10013274487
Saved in:
5
Antecedents of customer bargain satisfaction in informal retail markets : insights from street shoppers in Lagos, Nigeria
Uzo, Uchenna
;
Agbontaen, Osaro
;
Adewusi, Adedeji
- In:
Journal of customer behaviour
20
(
2021
)
1/2
,
pp. 67-94
Persistent link: https://www.econbiz.de/10014424075
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