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~subject:"Online hotel booking"
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Online hotel booking
Consumer behaviour
2
Konsumentenverhalten
2
Channel selection
1
China
1
Chinese traveler
1
Distribution channel
1
Holiday behaviour
1
Hotel industry
1
Hotellerie
1
International tourism
1
Internationaler Tourismus
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Luxury goods
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Luxusgüter
1
Market segmentation
1
Marktsegmentierung
1
Online booking system
1
Online retailing
1
Online-Buchungssystem
1
Online-Handel
1
Target group
1
Tourism
1
Tourismus
1
Urlaubsverhalten
1
Vertriebsweg
1
Zielgruppe
1
luxury travel
1
means-end chain
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personal values
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segmentation
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soft laddering
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Liu, James N. K.
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Zhang, Elaine Yulan
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International journal of hospitality management
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ECONIS (ZBW)
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An investigation of factors affecting customer selection of online hotel booking channels
Liu, James N. K.
;
Zhang, Elaine Yulan
- In:
International journal of hospitality management
39
(
2014
),
pp. 71-83
Persistent link: https://www.econbiz.de/10010389417
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