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Online retailing
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Journal of retailing
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Psychology & marketing
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Using lexical semantic analysis to derive online brand positions : an application to retail marketing research
Aggarwal, Praveen
;
Vaidyanathan, Rajiv
;
Venkatesh, Alladi
- In:
Journal of retailing
85
(
2009
)
2
,
pp. 145-158
Persistent link: https://www.econbiz.de/10003870583
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2
Decision delegation : a conceptualization and empirical investigation
Aggarwal, Praveen
;
Mazumdar, Tridib
- In:
Psychology & marketing
25
(
2008
)
1
,
pp. 71-93
Persistent link: https://www.econbiz.de/10003735798
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