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Optimal platform sales mode in live streaming commerce supply chains
Yang, Lei; Zheng, Cong; Ha, Caixia - In: Electronic commerce research 24 (2024) 2, pp. 1017-1070
Persistent link: https://www.econbiz.de/10015063019
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Impacts of selling models : who should offer trade-in programs in e-commerce supply chains?
Wang, Wei; Feng, Lipan; Chen, Xiaoxu; Yang, Lei; Choi, … - In: Transportation research : an international journal 186 (2024), pp. 1-23
Persistent link: https://www.econbiz.de/10015078742
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The Effects of Bidder Factors on Online Bidding Strategies : A Motivation-Opportunity-Ability (MOA) Model
Cui, Xiling - 2020
The use and popularity of online auctions is exploding all over the world. Bidding strategies are important because they are related to an auction's final price and ultimately its revenue. This study investigates the bidding strategies adopted by online bidders and the factors of the bidders,...
Persistent link: https://www.econbiz.de/10012824936
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Market reaction to the announcement of online sales channel investment in enterprises : Evidence from a relatively stable market environment
Lei, Yang; Zhou, Qiang; Cheung, Waiman; Cui, Xiling; … - In: Electronic commerce research 23 (2023) 2, pp. 973-1005
Persistent link: https://www.econbiz.de/10014252119