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Sentiment analysis : an effective way of interpreting consumer's inclinations towards a brand
Tiruwa, Anurag; Yadav, Rajan; Suri, P. K. - In: Transforming organizations through flexible systems …, (pp. 205-219). 2020
Persistent link: https://www.econbiz.de/10012127718
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Channel collaboration in e-commerce : a study on channel relationship from the perspective of vendors selling on online platforms, the e-retailers
Yadav, Rajan; Bhatnagar, Swati - In: Transforming organizations through flexible systems …, (pp. 223-241). 2020
Persistent link: https://www.econbiz.de/10012127721
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An exploration of online brand community (OBC) engagement and customer's intention to purchase
Tiruwa, Anurag; Yadav, Rajan; Suri, P. K. - In: Journal of Indian business research 8 (2016) 4, pp. 295-314
Persistent link: https://www.econbiz.de/10011718997
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Determinants of long-term orientation in seller e-retailer relationship : a seller perspective in the Indian e-commerce
Bhatnagar, Swati; Yadav, Rajan - In: International journal of business and globalisation : IJBG 36 (2024) 1, pp. 4-26
Persistent link: https://www.econbiz.de/10015057558