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Online retailing
Consumer behaviour
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Ambiguity tolerance
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A two-stage business analytics approach to perform behavioural and geographic customer segmentation using e-commerce delivery data
Griva, Anastasia
;
Zampou, Eleni
;
Stavrou, Vasilis
; …
- In:
Journal of decision systems
33
(
2024
)
1
,
pp. 1-29
Persistent link: https://www.econbiz.de/10014511925
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2
Shopping missions : an analytical method for the identification of shopper need states
Sarantopoulos, Panagiotis
;
Theotokis, Aristeidis
; …
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1043-1052
Persistent link: https://www.econbiz.de/10011440110
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