Although the economic success of Amazon Prime has been widely reported in the mass media, few empirical studies have carefully quantified the economic value, consumer welfare impacts, or public policy implications of the subscription program. This study contributes to this economic literature by...

Through private labels, retailers typically provide their customers access to products that are cheaper than national brands. But how large (if any) are the discounts the shoppers receive for private labels relative to national brands in online grocery markets? Using the case of Walmart’s...

This paper follows two objectives: (i) It demonstrates the merits of the survey based approach to B2C eCommerce characteristics and company strategy, and (ii) it presents empirical evidence of the crucial importance of size and marketing investment in B2C eCommerce markets. It presents...

Based on the publicly available information on the data sources and methodology used by the Census Bureau to estimate e-commerce and physical retail sales, and based on detailed e-mail communications with the Census official responsible for the retail trade data, we found, in a version of this...

I address the degree to which variation in exposure to e-commerce is associated with entry and exit in the retail industry at the county level. To measure exposure to e-commmerce, I rely on within-state variation in relative search frequency for the phrase “amazon prime” as reported by...

The choice of an appropriate e-commerce strategy is crucial for the survival of online stores in B2C e-commerce business. We use a comprehensive data set from the Austrian price search engine geizhals.at to identify successful e-commerce strategies. An e-commerce strategy is a set of choices...

This paper investigates the impact of service quality in e-tailing on site visits and consumer demand (approximated by the last-click- through concept). We use a large representative data set obtained from a price-comparison site which covers most of the national (Austrian) market on e-tailing....

E-commerce is on the rise in Hungary, with significantly growing numbers of customers shopping online. This paper aims to identify the direct and indirect drivers of the double-digit growth rate, including the related macroeconomic indicators and the Digital Economy and Society Index (DESI)....

Purpose - The purpose of this study is to investigate the effects of store displays on shopping behavior among female consumers to provide insights that a manager can use to encourage purchase behavior.Design/methodology/approach - The data in this research is collected from 200 women...