Kind, Hans Jarle; Koethenbuerger, Marko; Schjelderup, … - 2010
major businesses such as the media industry, banking, and the software industry. A well known result of tax incidence is … this result need not hold in a two-sided market. On the contrary, a higher ad valorem tax may lower end-user prices and … spur sales. Thus, two-sided platform firms may not at all engage in tax shifting via price increases. We further show that …