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~subject:"Partial least squares"
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Partial least squares
Partielle kleinste Quadrate
60
Strukturgleichungsmodell
58
Structural equation model
57
Kleinste-Quadrate-Methode
36
Least squares method
36
Theorie
32
Theory
31
Marktforschung
25
Estimation theory
24
Schätztheorie
24
Consumer behaviour
23
Market research
23
Konsumentenverhalten
19
Measurement
19
PLS-SEM
19
Messung
18
Statistical method
18
Statistische Methode
18
Structural equation modeling
18
Corporate reputation
16
Corporate identity
13
Customer satisfaction
12
Deutschland
12
Kundenzufriedenheit
12
Marketing
12
Firmenimage
11
Germany
11
International marketing
11
Corporate image
10
Regressionsanalyse
9
Scientific method
9
Wissenschaftliche Methode
9
SPSS
8
structural equation modeling
8
Brand management
7
Brands
7
Erfolgsfaktor
7
FIMIX-PLS
7
Model Selection
7
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Undetermined
26
Free
6
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Article
46
Book / Working Paper
21
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Article in journal
36
Aufsatz in Zeitschrift
36
Aufsatz im Buch
4
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4
Lehrbuch
3
research-article
3
Textbook
2
Aufsatzsammlung
1
Case study
1
Collection of articles written by one author
1
Einführung
1
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1
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1
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1
Graue Literatur
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1
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English
60
German
5
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2
Author
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Sarstedt, Marko
67
Ringle, Christian M.
55
Hair, Joseph F.
29
Henseler, Jörg
8
Hult, G. Tomas M.
7
Schlittgen, Rainer
7
Becker, Jan-Michael
5
Cheah, Jun-Hwa
3
Liengaard, Benjamin Dybro
3
Liu, Yide
3
Radomir, Lăcrămioara
3
Reams, Russell
3
Smith, Donna
3
Danks, Nicholas P.
2
Gudergan, Siegfried
2
Gudergan, Siegfried P.
2
Hopkins, Lucas
2
Matthews, Lucy M.
2
Moisescu, Ovidiu Ioan
2
Rigdon, Edward E.
2
Schwaiger, Manfred
2
Sharma, Pratyush Nidhi
2
Taylor, Charles R.
2
Thiele, Kai Oliver
2
Ali, Faizan
1
Binz Astrachan, Claudia
1
Calantone, Roger J.
1
Cho, Gyeongcheol
1
Ciornea, Raluca
1
Diamantopoulos, A.
1
Diamantopoulos, Adamantios
1
Dijkstra, Theo K.
1
Dijkstra, Theo Klaas
1
Evermann, Joerg
1
F. Hair Jr, Joe
1
G. Kuppelwieser, Volker
1
Gholamzade, Rasoul
1
Hair, Jr., Joe F.
1
Hauff, Sven
1
Hensler, Jörg
1
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International Conference on Partial Least Squares Structural Equation Modeling Conference <2022, Cluj-Napoca; Online>
1
Verlag Franz Vahlen
1
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Journal of business research : JBR
4
Journal of marketing analytics : JMA
4
European Business Review
3
Journal of the Academy of Marketing Science
3
Long range planning : LRP ; international journal of strategic management
3
European business review : EBR ; the official journal of the International Management Centres, Europe
2
European journal of marketing
2
Journal of family business strategy
2
Measurement and research methods in international marketing
2
Theorien und Methoden der Betriebswirtschaft : Handbuch für Wissenschaftler und Studierende
2
Advances in international marketing
1
Australasian marketing journal
1
Classroom Companion: Business
1
European management journal
1
Ganzheitliche Unternehmensführung in dynamischen Märkten : Festschrift für Univ.-Prof. Dr. Armin Töpfer
1
Handbook of research on international advertising
1
In: Homburg, C., Klarmann, M., Vomberg, A. E. (eds.) Handbook of Market Research. Springer: Cham
1
International Marketing Review
1
International journal of contemporary hospitality management
1
International journal of human resource management
1
International marketing review
1
Journal of Business Research
1
Journal of Family Business Strategy
1
Journal of international marketing
1
Journal of marketing theory and practice
1
Marketing : ZFP ; journal of research and management
1
OR spectrum : quantitative approaches in management
1
Organizational research methods : ORM
1
Project management journal
1
Psychology & marketing
1
Review of marketing research
1
Schmalenbach business review : sbr
1
Springer Proceedings in Business and Economics
1
Springer eBook Collection
1
Tourism economics : the business and finance of tourism and recreation
1
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ECONIS (ZBW)
61
Other ZBW resources
4
RePEc
2
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1
Selected contributions to market-based management
Sarstedt, Marko
-
2008
Persistent link: https://www.econbiz.de/10003743726
Saved in:
2
Heterogenität in varianzbasierter Strukturgleichungsmodellierung : eine Analyseprozedur zur systematischen Anwendung von FIMIX-PLS
Sarstedt, Marko
;
Ringle, Christian M.
- In:
Marketing : ZFP ; journal of research and management
30
(
2008
)
4
,
pp. 239-255
Persistent link: https://www.econbiz.de/10003779652
Saved in:
3
Treiber der Fußballfanzufriedenheit : eine kausalanalytische Untersuchung
Schwaiger, Manfred
;
Sarstedt, Marko
- In:
Ganzheitliche Unternehmensführung in dynamischen …
,
(pp. 491-514)
.
2009
Persistent link: https://www.econbiz.de/10003884312
Saved in:
4
Structural modeling of heterogeneous data with partial least squares
Rigdon, Edward E.
;
Ringle, Christian M.
;
Sarstedt, Marko
-
2010
Persistent link: https://www.econbiz.de/10008907408
Saved in:
5
Uncovering and treating unobserved heterogeneity with FIMIX-PLS : which model selection criterion provides an appropiate number of segments?
Sarstedt, Marko
;
Becker, Jan-Michael
;
Ringle, Christian M.
- In:
Schmalenbach business review : sbr
63
(
2011
)
1
,
pp. 34-62
Persistent link: https://www.econbiz.de/10008807375
Saved in:
6
Einführung in die varianzbasierte Strukturgleichungsmodellierung : Grundlagen, Modellevaluation und Interaktionseffekte am Beispiel von SmartPLS
Schloderer, Matthias P.
;
Ringle, Christian M.
; …
- In:
Theorien und Methoden der Betriebswirtschaft : Handbuch …
,
(pp. 573-601)
.
2009
Persistent link: https://www.econbiz.de/10003877245
Saved in:
7
Erfassung unbeobachteter Heterogenität in varianzbasierter Strukturgleichungsmodellierung mit FIMIX-PLS
Sarstedt, Marko
;
Ringle, Christian M.
- In:
Theorien und Methoden der Betriebswirtschaft : Handbuch …
,
(pp. 603-627)
.
2009
Persistent link: https://www.econbiz.de/10003877246
Saved in:
8
PLS-SEM : indeed a silver bullet
Hair, Joseph F.
;
Ringle, Christian M.
;
Sarstedt, Marko
- In:
Journal of marketing theory and practice
19
(
2011
)
2
,
pp. 139-151
Persistent link: https://www.econbiz.de/10008989408
Saved in:
9
Multigroup analysis in partial least squares (PLS) path modeling : alternative methods and empirical results
Sarstedt, Marko
;
Henseler, Jörg
;
Ringle, Christian M.
- In:
Measurement and research methods in international marketing
,
(pp. 195-218)
.
2011
Persistent link: https://www.econbiz.de/10009377908
Saved in:
10
Assessing heterogeneity in customer satisfaction studies : across industry similarities and within industry differences
Rigdon, Edward E.
;
Ringle, Christian M.
;
Sarstedt, Marko
- In:
Measurement and research methods in international marketing
,
(pp. 169-194)
.
2011
Persistent link: https://www.econbiz.de/10009377912
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