Zailani, Suhaiza; Rajagopal, Premkumar - In: Supply Chain Management: An International Journal 10 (2005) 5, pp. 379-393
Purpose – Though there is a wide acceptance of the strategic importance of integrating operations with suppliers and customers in the supply chain, many questions remain unanswered about how best to characterize supply chain strategies. Is it more important to link with suppliers, customers,...