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Worker word of mouth on the internet : influence on human resource image, job seekers and employees
Melián-González, Santiago; Bulchand-Gidumal, Jacques - In: International journal of manpower 37 (2016) 4, pp. 709-723
Persistent link: https://www.econbiz.de/10011600550
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Employee affection strategies through employer branding : evidence from Indian manufacturing sector
Sathyanarayana, S.; Shenoy, Veena; Jha, Nivedita - In: International journal of business and globalisation : IJBG 34 (2023) 3, pp. 351-367
Persistent link: https://www.econbiz.de/10014388602
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The role of employer brand equity in employee attraction and retention : a unified framework
Alshathry, Sultan; Clarke, Marilyn; Goodman, Steve - In: International journal of organizational analysis 25 (2017) 3, pp. 413-431
Persistent link: https://www.econbiz.de/10011763882
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Beyond employer brand content : the role of employer brand process attributes in understanding employees' reactions toward their employer
Kanwal, Hira; Van Hoye, Greet - In: Human resource management 63 (2024) 1, pp. 67-86
Persistent link: https://www.econbiz.de/10014481378
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The candidate experience : is it damaging your employer brand?
Miles, Sandra Jeanquart; McCamey, Randy - In: Business horizons 61 (2018) 5, pp. 755-764
Persistent link: https://www.econbiz.de/10011922239
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Fuzzy clustering approach to employer brand positioning : an Indian employer study
Thomas, Bejoy John; Jaykumar, David Sam; Jenifer, Clemence - In: Journal of academic research in economics 6 (2014) 2, pp. 194-224
Persistent link: https://www.econbiz.de/10011345853
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Strategic Employer Branding : The Brand and Image Management as Attractiveness for Talented Capital
Della Corte, Valentina - 2012
factors of employer branding, with reference both to potential and to actual employees, as strictly connected with corporate … brand strategy. The innovative aspect of the research is that employees become themselves possible resources, in function of …
Persistent link: https://www.econbiz.de/10013113530
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Industry talent branding : a collaborative and strategic approach to reducing hospitality's talent challenge
Manoharan, Ashokkumar; Scott-Young, Christina; … - In: International journal of contemporary hospitality management 35 (2023) 8, pp. 2793-2815
Persistent link: https://www.econbiz.de/10014314879
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Finding meaning in contradiction on employee review sites : effects of discrepant online reviews on job application intentions
Könsgen, Raoul; Schaarschmidt, Mario; Ivens, Stefan; … - In: Journal of interactive marketing : a quarterly … 43 (2018), pp. 165-177
Persistent link: https://www.econbiz.de/10011920098
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I just work here! : employees as co-creators of the employer brand
Näppä, Anna; Styvén, Maria; Foster, Tim - In: Scandinavian journal of hospitality and tourism 23 (2023) 1, pp. 73-93
Persistent link: https://www.econbiz.de/10014291588