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Every day innovative technologies occupy a lot of space in modern life. By applying them, we greatly simplify our own actions, spend less time on routine work that does not require intellectual effort. The author pays attention to the evaluation of the role of digitalization and information...
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Although recent evidence has found support for the importance of social media in communicating specific messages between venture founders and their target audience, there remains a relative paucity of research regarding how specific temporal elements of social media activity are related to key...
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Hundreds of millions of Americans are using social media (SM), and already some 70% of businesses have joined them there, using Facebook and other SM platforms to connect with their customers, and attract new ones. So the real question isn’t whether to take your business onto social media...
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Welchen Einfluss hat die digitale Revolution auf Führung? Dieses Buch bietet nicht nur einen Erklärungsansatz für das Phänomen „digitale Führung“, sondern zeigt bspw. mit „Social Prototyping“ einen Ansatz für eine neue Art zu führen. Digitale Führungskompetenz, Wissen über...
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