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Political awareness, microtargeting of voters, and negative electoral campaigning

Shipper, Burkhard C.; Hee Yeul Woo - 2014

any prudent rationalizable election outcome is the same as if voters have full awareness of issues and complete …

Persistent link: https://www.econbiz.de/10010255046

Financing the 1996 election

Green, John Clifford (ed.) - 1999

Persistent link: https://www.econbiz.de/10001373975

Do Electoral Campaigns Influence Public Support for Trade? Evidence from the 2016 US Presidential Election

Plouffe, Michael - 2018

election is unique in this regard; trade policy became a politically salient issue, and was treated as such during the … presidential election to identify the effect of electoral campaigns on the change in public support for trade in general and trade … agreements in particular. In contrast with the conventional wisdom, we find that the election and presidential campaigns not only …

Persistent link: https://www.econbiz.de/10012908457

Marketing Communications in Election Campaigns

Tkachenko, Olena - 2020

The article discusses the peculiarities of building political communications based on the material of official Twitter accounts of Petro Poroshenko and Volodymyr Zelensky as candidates for the President of Ukraine from 31.03 to 21.04.2019. Today's politicians are actively leveraging the positive...

Persistent link: https://www.econbiz.de/10012827776