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~subject:"Preismanagement"
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Advertising and socialization
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Preismanagement
Werbung
13,855
Advertising
9,788
Werbewirkung
3,791
Advertising effects
3,737
Konsumentenverhalten
2,873
Consumer behaviour
2,867
Online-Marketing
1,789
Internet marketing
1,784
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Theory
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Deutschland
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790
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756
Markenführung
734
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advertising
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Marketingmanagement
640
Marketing management
621
Social Web
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Social web
550
Germany
472
Pricing strategy
460
Markenimage
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Brand image
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346
Brand
345
Target group
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Werbewirtschaft
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Competition
298
Werbepsychologie
298
Öffentlichkeitsarbeit
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Advertising industry
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Vereinigte Staaten
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Spieltheorie
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Psychology of advertising
269
Internet
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English
453
German
7
Russian
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Schlosser, Rainer
18
Zaccour, Georges
13
Wilson, Christopher
10
Martín Herrán, Guiomar
7
Bagwell, Kyle
6
Jørgensen, Steffen
6
Karray, Salma
6
Kind, Hans Jarle
6
Prasad, Ashutosh
6
Sethi, Suresh
6
Shelegia, Sandro
6
Zhang, Jianxiong
6
Gurun, Umit G.
5
Halbheer, Daniel
5
Helmes, Kurt
5
Karle, Heiko
5
Matvos, Gregor
5
Overgaard, Per Baltzer
5
Rhodes, Andrew
5
Seru, Amit
5
Tang, Wansheng
5
Affeldt, Pauline Luise
4
Albæk, Svend
4
Argentesi, Elena
4
Arnold, Michael A.
4
Bergemann, Dirk
4
Bonatti, Alessandro
4
Filistrucchi, Lapo
4
Fridgeirsdottir, Kristin
4
Gijsenberg, Maarten J.
4
Golan, Amos
4
Ichihashi, Shota
4
Karp, Larry S.
4
Kort, Peter M.
4
Kultti, Klaus
4
Linnemer, Laurent
4
Peitz, Martin
4
Pekkarinen, Teemu
4
Perloff, Jeffrey M.
4
Ramey, Garey
4
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National Bureau of Economic Research
3
Columbia University / Department of Economics
1
Great Britain / Consumer Protection Advisory Committee
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International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>
1
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
1
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European journal of operational research : EJOR
23
International journal of industrial organization
10
Journal of retailing and consumer services
7
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
CESifo working papers
6
International journal of production economics
6
International journal of production research
6
Journal of economic dynamics & control
6
Discussion paper / Center for Economic Research, Tilburg University
5
Economics letters
5
Information economics and policy : IEP
5
Journal of economics & management strategy : JEMS
5
RAIRO / Operations research
5
Discussion paper / University of British Columbia, Department of Economics
4
Discussion papers / CEPR
4
International journal of advertising : the review of marketing communications
4
Journal of business research : JBR
4
Journal of marketing
4
Journal of retailing
4
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
4
Discussion paper / Centre for Economic Policy Research
3
Discussion paper / NHH, Department of Economics
3
Discussion paper / Tinbergen Institute
3
Games and economic behavior
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of revenue and pricing management
3
Marketing letters : a journal of research in marketing
3
NBER working paper series
3
NET Institute Working Paper
3
Omega : the international journal of management science
3
The B.E. journal of theoretical economics
3
The review of economic studies
3
Tourism economics : the business and finance of tourism and recreation
3
Working paper
3
Cowles Foundation discussion paper
2
Economic modelling
2
European economic review : EER
2
European journal of marketing : EJM
2
Health economics
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ECONIS (ZBW)
460
Showing
1
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10
of
460
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date (oldest first)
1
Advertising fee in business-format franchising
Desai, Preyas
-
1994
-
Rev
Persistent link: https://www.econbiz.de/10000893034
Saved in:
2
Advertising in customer markets
Sibly, Hugh
-
1993
Persistent link: https://www.econbiz.de/10000869124
Saved in:
3
Strategic advertising and pricing with sequential buyer search
Stahl, Dale O.
-
1991
Persistent link: https://www.econbiz.de/10000827758
Saved in:
4
Upstream pricing and advertising signal downstream demand
Albæk, Svend
;
Overgaard, Per Baltzer
-
1992
Persistent link: https://www.econbiz.de/10000829431
Saved in:
5
Upstream pricing and advertising signal downstream demand
Albæk, Svend
;
Overgaard, Per Baltzer
-
1992
Persistent link: https://www.econbiz.de/10000834354
Saved in:
6
Advertising and coordination
Bagwell, Kyle
;
Ramey, Garey
-
1992
Persistent link: https://www.econbiz.de/10000841630
Saved in:
7
Price competition and advertising in oligopoly
Bester, Helmut
;
Petrakēs, Emmanuēl
-
1992
Persistent link: https://www.econbiz.de/10000842124
Saved in:
8
A new price-advertising-interaction model : theory, empir. evidence and managerial implications
Simon, Hermann
;
Kucher, Eckhard
-
1987
Persistent link: https://www.econbiz.de/10000730030
Saved in:
9
Product rivalry with multiple strategic weapons : an empirical analysis of price and advertising competition
Slade, Margaret Emily
-
1990
Persistent link: https://www.econbiz.de/10000804101
Saved in:
10
Equilibrium solution concepts in dynamic games : an empirical analysis of price and advertising competition
Slade, Margaret Emily
-
1991
Persistent link: https://www.econbiz.de/10000810616
Saved in:
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