This paper (Chapter 3 of a dissertation on online shopping behavior) evaluates the role of reference price on consumer behavior at the online channel, focusing on whether it plays a relevant role, how it is formed, the importance of two broad types of reference prices, internal reference price...

This paper deals with optimal pricing of a personalized product such as a personal portrait or photo. A new model of the pricing structure inspired by two real-life cases is introduced to the literature and solved to obtain optimal photo sitting fees and the final product price. A sensitivity...

We investigate how a monopoly network should price advertising campaignsfor commercial firms. We assume that the network is better able to identifythe right target audience but that this requires it to learn the firm’s audiencetype. Differences in firms’ private information such as the value...

We examine the value of price commitment in a nonprofit organization using individual level purchases over a series of concert performances. To decide on a pricing policy, the performing arts organization must be able to accurately measure when each ticket will be sold and what type of audience...

This article investigates the development and current state of pricing strategy research by undertaking a content analysis of 515 articles published in leading academic journals between 1995 and 2016. The results suggest several developments in research focus and methodology; recent research has...

Modern revenue managers understand, anticipate, and react to market demand to maximize their businesses' revenues. They often do so by analyzing, forecasting, and optimizing their fixed, perishable inventory, and time-variable supply, through dynamic prices. Hence, the objective of pricing and...

Commentators have observed that the ease of monitoring competitors on the Internet may allow Internet retailers to engage in non-competitive pricing. Using data on the daily prices of 399 books at 26 online bookstores between August 1999 and January 2000, we investigate firm pricing behavior in...

Reinforcement learning (RL) based pricing algorithms have been shown to tacitly collude to set supra-competitive prices in oligopoly models of repeated price competition. We investigate the impact of ranking systems, a common feature of online marketplaces, on algorithmic collusion in prices. We...

Even before the global crisis, the Italian economy was in difficulties internationally, but slow growth and a declining share of world trade were accompanied by a perceptible process of manufacturing transformation. This paper, using data from the Bank of Italy's survey of manufacturers,...

In a typical sale model, retailers compete for informed consumers by changing prices in every period. Thus, if menu costs resist price adjustments, they prevent not only prices from equilibrating demands and supplies, but also retailers' competition. I investigate the effects of menu costs on...