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~subject:"Preismanagement"
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Preismanagement
Werbung
11,406
Advertising
11,383
Werbewirkung
3,884
Advertising effects
3,836
Consumer behaviour
3,095
Coordination
3,086
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2,987
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2,609
Theorie
2,326
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2,283
Internet marketing
1,854
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1,851
advertising
1,409
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1,296
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1,260
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1,257
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965
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847
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799
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775
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746
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628
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621
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602
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602
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573
Pricing strategy
520
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Markenimage
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Markenartikel
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Lieferkette
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511
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9
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Schlosser, Rainer
18
Zaccour, Georges
13
Wilson, Christopher
9
Martín Herrán, Guiomar
8
Bagwell, Kyle
6
Jørgensen, Steffen
6
Karray, Salma
6
Kind, Hans Jarle
6
Prasad, Ashutosh
6
Sethi, Suresh
6
Shelegia, Sandro
6
Zhang, Jianxiong
6
Gurun, Umit G.
5
Halbheer, Daniel
5
Helmes, Kurt
5
Janssen, Maarten C. W.
5
Karle, Heiko
5
Matvos, Gregor
5
Overgaard, Per Baltzer
5
Seru, Amit
5
Tang, Wansheng
5
Affeldt, Pauline Luise
4
Albæk, Svend
4
Argentesi, Elena
4
Arnold, Michael A.
4
Bergemann, Dirk
4
Bonatti, Alessandro
4
De Giovanni, Pietro
4
Filistrucchi, Lapo
4
Fridgeirsdottir, Kristin
4
Gijsenberg, Maarten J.
4
Golan, Amos
4
Ichihashi, Shota
4
Karp, Larry S.
4
Kort, Peter M.
4
Kultti, Klaus
4
Linnemer, Laurent
4
Peitz, Martin
4
Pekkarinen, Teemu
4
Perloff, Jeffrey M.
4
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International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>
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1
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European journal of operational research : EJOR
25
International journal of production economics
13
International journal of industrial organization
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Journal of retailing and consumer services
9
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
CESifo working papers
6
Economics letters
6
International journal of production research
6
Journal of economic dynamics & control
6
Discussion paper / Center for Economic Research, Tilburg University
5
Information economics and policy : IEP
5
Journal of economics & management strategy : JEMS
5
RAIRO / Operations research
5
Discussion papers / CEPR
4
International journal of advertising : the review of marketing communications
4
Journal of business research : JBR
4
Journal of marketing
4
Journal of retailing
4
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
4
Omega : the international journal of management science
4
The review of economic studies
4
Tourism economics : the business and finance of tourism and recreation
4
Working paper
4
Discussion paper / Centre for Economic Policy Research
3
Discussion paper / NHH, Department of Economics
3
Discussion paper / Tinbergen Institute
3
European economic review : EER
3
Games and economic behavior
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of revenue and pricing management
3
Journal of the Operational Research Society : OR
3
Marketing letters : a journal of research in marketing
3
NBER working paper series
3
NET Institute Working Paper
3
Production and operations management : an international journal of the Production and Operations Management Society
3
The B.E. journal of theoretical economics
3
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ECONIS (ZBW)
519
EconStor
1
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520
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1
Coordination
of pricing,
advertising
, and production decisions for multiple products
Bajwa, Naeem
;
Sox, Charles R.
- In:
International journal of services and operations management
22
(
2015
)
4
,
pp. 495-521
Persistent link: https://www.econbiz.de/10011459037
Saved in:
2
Advertising
and
coordination
Bagwell, Kyle
;
Ramey, Garey
-
1992
Persistent link: https://www.econbiz.de/10000841630
Saved in:
3
Coordinating
advertising
and pricing in a manufacturer-retailer channel
Xie, Jinxing
;
Wei, Jerry C.
- In:
European journal of operational research : EJOR
197
(
2009
)
2
,
pp. 785-791
Persistent link: https://www.econbiz.de/10003847834
Saved in:
4
Coordinating pricing and
advertising
in a two-period fashion supply chain
Yan, Guilan
;
He, Yi
- In:
4OR : quarterly journal of the Belgian, French and …
18
(
2020
)
4
,
pp. 419-438
Persistent link: https://www.econbiz.de/10012494925
Saved in:
5
A note on dynamic monopoly pricing under consumption externalities
Hashimoto, Kaito
;
Matsubayashi, Nobuo
- In:
Economics letters
124
(
2014
)
1
,
pp. 1-8
Persistent link: https://www.econbiz.de/10010489829
Saved in:
6
Pricing network effects
Fainmesser, Itay
;
Galeotti, Andrea
- In:
The review of economic studies
83
(
2016
)
1
,
pp. 165-198
Persistent link: https://www.econbiz.de/10011595600
Saved in:
7
Intertemporal pricing strategies for fashion tech products with consumption externalities
Wang, Tong
;
Wang, Xiaofang
- In:
Frontiers of business research in China : selected …
11
(
2017
)
4
,
pp. 484-501
Persistent link: https://www.econbiz.de/10011849910
Saved in:
8
Coordination
in a distribution channel with decisions on the nature of incentives and share-dependency on pricing
De Giovanni, Pietro
- In:
Journal of the Operational Research Society : OR
67
(
2016
)
8
,
pp. 1034-1049
Persistent link: https://www.econbiz.de/10011575597
Saved in:
9
How does
advertising
affect the price elasticity of lodging demand? : evidence from Taiwan
Chen, Chiang-Ming
;
Lin, Yu-Chen
;
Tsai, Yi-Chun
- In:
Tourism economics : the business and finance of tourism …
21
(
2015
)
5
,
pp. 1035-1045
Persistent link: https://www.econbiz.de/10011416399
Saved in:
10
A joint dynamic pricing and
advertising
model of perishable products
Feng, Lin
;
Zhang, Jianxiong
;
Tang, Wansheng
- In:
Journal of the Operational Research Society : OR
66
(
2015
)
8
,
pp. 1341-1351
Persistent link: https://www.econbiz.de/10011417203
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