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~subject:"Preismanagement"
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Prix et valeur : vers de nouve...
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Preismanagement
Consumer behaviour
8
Konsumentenverhalten
8
France
5
Frankreich
5
Cultural heritage
4
Kulturgüter
4
perceived value
4
Avertissements sanitaires
3
Customer value
3
Kundenwert
3
Museum
3
Persuasion sociale
3
Pricing strategy
3
Social marketing
3
multiangulation
3
Betriebliche Wertschöpfung
2
Beziehungsmarketing
2
Customer satisfaction
2
EVS
2
Fear
2
Free admission
2
Gesundheitsvorsorge
2
Kundenzufriedenheit
2
Peur
2
Preventive care
2
Relationship marketing
2
Social Marketing
2
Social persuasion
2
Value creation
2
analyse conjointe
2
consentement à payer
2
gratuité
2
museums and monuments
2
musées et monuments
2
price
2
tobacco warnings
2
évaluation contingente
2
Augmented reality
1
B-to-B-Marketing
1
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English
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French
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Bourgeon-Renault, Dominique
2
Gombault, Anne
2
Le Gall-Ely, Marine
2
Petr, Christine
2
Urbain, Caroline
2
Coutelle-Brillet, Patricia
1
Diallo, Mbaye Fall
1
Rivière, Arnaud
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Zielke, Stephan
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International journal of nonprofit and voluntary sector marketing
1
Psychology & marketing
1
Revue française de gestion : hommes et techniques
1
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ECONIS (ZBW)
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Free admission to museums and monuments : an exploration of some perceptions of the audiences
Le Gall-Ely, Marine
;
Urbain, Caroline
; …
- In:
International journal of nonprofit and voluntary sector …
13
(
2008
)
1
,
pp. 57-72
Persistent link: https://www.econbiz.de/10003689793
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2
La gratuité : un prix!
Le Gall-Ely, Marine
;
Urbain, Caroline
; …
- In:
Revue française de gestion : hommes et techniques
34
(
2008
)
186
,
pp. 35-51
Persistent link: https://www.econbiz.de/10003782361
Saved in:
3
How do price perceptions of different brand types affect shopping value and store loyalty?
Diallo, Mbaye Fall
;
Coutelle-Brillet, Patricia
; …
- In:
Psychology & marketing
32
(
2015
)
12
,
pp. 1133-1147
Persistent link: https://www.econbiz.de/10011411890
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