Grebe, Tim; Ivanova-Stenzel, Radosveta; Kröger, Sabine - 2010
sellers to post prices at which buyers can purchase a good prior to the auction. Even though, buyer behavior is well studied … trade. Those auctions come in a variety of different formats, such as the Buy-It-Now auction format on eBay, that allows … in Buy-It-Now auctions, as to this point little is known about how sellers set Buy-It-Now prices. We investigate into …