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Marketing nach Maß : von der Vielfalt profitieren
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Preise I : wie man in unübersichtlichen Märkten die optimale Strategie entwickelt
Kopka, Udo
;
Michaelis, Nils
;
Weng, Jens
- In:
Marketing nach Maß : von der Vielfalt profitieren
,
(pp. 159-178)
.
2007
Persistent link: https://www.econbiz.de/10003650870
Saved in:
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Die neue Macht im Pricing
Kopka, Udo
;
Michaelis, Nils
;
Rickert, Stefan
;
Weng, Jens
- In:
Akzente
(
2008
)
2
,
pp. 36-43
Persistent link: https://www.econbiz.de/10003745840
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