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Advertising fee in business-format franchising
Desai, Preyas - 1994 - Rev
Persistent link: https://www.econbiz.de/10000893034
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Advertising in customer markets
Sibly, Hugh - 1993
Persistent link: https://www.econbiz.de/10000869124
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Strategic advertising and pricing with sequential buyer search
Stahl, Dale O. - 1991
Persistent link: https://www.econbiz.de/10000827758
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Upstream pricing and advertising signal downstream demand
Albæk, Svend; Overgaard, Per Baltzer - 1992
Persistent link: https://www.econbiz.de/10000829431
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Upstream pricing and advertising signal downstream demand
Albæk, Svend; Overgaard, Per Baltzer - 1992
Persistent link: https://www.econbiz.de/10000834354
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Advertising and coordination
Bagwell, Kyle; Ramey, Garey - 1992
Persistent link: https://www.econbiz.de/10000841630
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Price competition and advertising in oligopoly
Bester, Helmut; Petrakēs, Emmanuēl - 1992
Persistent link: https://www.econbiz.de/10000842124
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A new price-advertising-interaction model : theory, empir. evidence and managerial implications
Simon, Hermann; Kucher, Eckhard - 1987
Persistent link: https://www.econbiz.de/10000730030
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Product rivalry with multiple strategic weapons : an empirical analysis of price and advertising competition
Slade, Margaret Emily - 1990
Persistent link: https://www.econbiz.de/10000804101
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Equilibrium solution concepts in dynamic games : an empirical analysis of price and advertising competition
Slade, Margaret Emily - 1991
Persistent link: https://www.econbiz.de/10000810616