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Pricing diagnosis-based services when customers exhibit sunk cost bias
Kong, Guangwen; Rajagopalan, Sampath; Tong, Chunyang - In: Production and operations management : the flagship … 27 (2018) 7, pp. 1303-1319
Persistent link: https://www.econbiz.de/10011969976
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Pricing and operational performance in discretionary services
Tong, Chunyang; Rajagopalan, Sampath - In: Production and operations management : an international … 23 (2014) 4, pp. 689-703
Persistent link: https://www.econbiz.de/10010364027
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Dynamic pricing when consumers are strategic : analysis of posted and contingent pricing schemes
Dasu, Sriram; Tong, Chunyang - In: European journal of operational research : EJOR 204 (2010) 3, pp. 662-671
Persistent link: https://www.econbiz.de/10003956002