Carbonell, Pilar; Rodríguez-Escudero, Ana I. - In: BRQ Business Research Quarterly 19 (2016) 1, pp. 26-39
Summary An important issue facing innovation managers is how to exercise adequate managerial control over new product development (NPD) teams in order to ensure that project goals are met. The current study advances research on this subject matter by analyzing the individual and joint effects of...