Barnes, Cathy; Childs, Tom; Henson, Brian; Lillford, Stephen - In: The TQM Journal 20 (2008) 4, pp. 372-388
set of tools and techniques to support better packaging design. Design/methodology/approach – The toolkit has its … – The work has shown that the proposed toolkit is able to support the design of packaging by illustrating the process with …/value – The paper presents an overall description of the Kansei engineering toolkit for packaging design and is a structured …