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~subject:"Produktentwicklung"
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Produktentwicklung
Design
749
design
449
Werbeträger
426
Advertising media
353
Werbung
164
Innovation
123
Advertising
118
Produktgestaltung
115
Werbewirkung
115
Advertising effects
107
Product design
106
DESIGN
103
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96
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94
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93
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86
Consumer behaviour
81
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81
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74
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69
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69
Internet marketing
67
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66
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66
Theorie
66
Innovationsmanagement
65
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61
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60
Online-Marketing
57
innovation
49
Marketingmanagement
47
Marketing management
45
Kreativität
44
Internet
43
Werbegraphik
43
Communication media
40
Kommunikationsmedien
40
New product development
40
Management
38
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1
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40
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4
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Dell'Era, Claudio
2
Magistretti, Stefano
2
Micheli, Pietro
2
Montresor, Sandro
2
Recker, Jan
2
Abboud, Nouredine
1
Aldrich, Howard E.
1
Almendra, Rita Assoreira
1
Ateş, Melek Akın
1
Bahadir, S. Cem
1
Baldwin, Carliss Y.
1
Barata, José M. Monteiro
1
Beckman, Sara L.
1
Behrendt, Siegfried
1
Bellini, Emilio
1
Benzeghadi, Yossef
1
Berente, Nicholas
1
Bernardo, Alberthy Alysson Coelho
1
Bettels, Jannick
1
Beverland, Michael B.
1
Björklund, Tua
1
Bogers, Marcel L. A. M.
1
Bradley, Steven W.
1
Brenner, Walter
1
Briel, Frederik von
1
Browder, Russell E.
1
Cautela, Cabirio
1
Chesbrough, Henry William
1
Childs, Peter R. N.
1
Corradini, Carlo
1
D'Ippolito, Beatrice
1
Dahiya, Abhishek
1
Dan, Sujan M.
1
De Massis, Alfredo
1
Ende, Jan van den
1
Endler, Rebekka
1
Frattini, Federico
1
Fruchter, Gila E.
1
Gadbaw, Benjamin
1
Garud, Raghu
1
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Institut für Zukunftsstudien und Technologiebewertung <Berlin>
1
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California management review
6
Research policy : policy, management and economic studies of science, technology and innovation
3
Industry and innovation
2
International journal of innovation : IJI journal
2
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
2
Creativity and innovation management
1
European management journal
1
Frankfurter Allgemeine Buch
1
IEEE transactions on engineering management : EM
1
International journal of business and systems research : IJBSR
1
International journal of business innovation and research : IJBIR
1
International journal of innovation management
1
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
1
International journal of product development : IJPD
1
International journal of production research
1
JRC working paper on corporate r&d and innovation
1
Journal of business economics and management
1
Journal of business venturing
1
Journal of marketing communications
1
Journal of the Academy of Marketing Science
1
Management decision : MD
1
Marketing i menedžment innovacij : m&mi
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
Review of marketing science
1
SpringerLink / Bücher
1
The journal of business strategy
1
Understanding Innovation
1
Werkstattberichte / IZT, Institut für Zukunftsstudien und Technologiebewertung
1
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ECONIS (ZBW)
39
USB Cologne (EcoSocSci)
6
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1
Interaction effects of media and message on perceived complexity, risk and trust of innovative products
Molina-Castillo, Francisco-Jose
;
Lopez-Nicolas, Carolina
; …
- In:
European management journal
30
(
2012
)
6
,
pp. 577-587
Persistent link: https://www.econbiz.de/10009699351
Saved in:
2
Exploring the sources of
design
innovations : insights from the computer, communications and audio equipment industries
Dan, Sujan M.
;
Spaid, Brian I.
;
Noble, Charles H.
- In:
Research policy : policy, management and economic …
47
(
2018
)
8
,
pp. 1495-1504
Persistent link: https://www.econbiz.de/10011975776
Saved in:
3
The emergence of the maker movement : implications for entrepreneurship research
Browder, Russell E.
;
Aldrich, Howard E.
;
Bradley, Steven W.
- In:
Journal of business venturing
34
(
2019
)
3
,
pp. 459-476
Persistent link: https://www.econbiz.de/10012017703
Saved in:
4
Validating product ideas : through lean user research
Sharon, Tomer
-
2016
Persistent link: https://www.econbiz.de/10011617762
Saved in:
5
A framework for developing engineering
design
ontologies within the aerospace industry
Sanya, I. O.
;
Shehab, E. M.
- In:
International journal of production research
53
(
2015
)
8
,
pp. 2383-2409
Persistent link: https://www.econbiz.de/10010514543
Saved in:
6
Reconciling the tension between consistency and relevance :
design
thinking as a mechanism for brand ambidexterity
Beverland, Michael B.
;
Wilner, Sarah J. S.
;
Micheli, Pietro
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
5
,
pp. 589-609
Persistent link: https://www.econbiz.de/10011340270
Saved in:
7
Firm newness, product novelty and aesthetic failure
Laplume, André O.
;
Srivastava, Manish K.
- In:
Management decision : MD
52
(
2014
)
10
,
pp. 1952-1967
Persistent link: https://www.econbiz.de/10010462686
Saved in:
8
Justification and interlaced knowledge at ATLAS, CERN
Türtscher, Philipp
;
Garud, Raghu
;
Kumaraswamy, Arun
- In:
Organization science : a journal of the Institute for …
25
(
2014
)
6
,
pp. 1579-1608
Persistent link: https://www.econbiz.de/10010463528
Saved in:
9
Integrating
design
into organizations : the coevolution of
design
capabilities
Björklund, Tua
;
Maula, Hanna
;
Soule, Sarah Anne
; …
- In:
California management review
62
(
2020
)
2
,
pp. 100-124
Persistent link: https://www.econbiz.de/10012214584
Saved in:
10
Implementing
design
thinking : understanding organizational conditions
Wrigley, Cara
;
Nusem, Erez
;
Straker, Karla
- In:
California management review
62
(
2020
)
2
,
pp. 125-143
Persistent link: https://www.econbiz.de/10012214586
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