Falkheimer, Jesper; Heide, Mats; Simonsson, Charlotte; … - In: Corporate Communications: An International Journal 21 (2016) 2, pp. 142-159
Purpose – The purpose of this paper is to examine and analyze the prevailing form of rationality that governs the challenges, goals and roles of communication professionals. The authors will also explore alternative forms of rationality and discuss what these would imply....