The objective of the study was to measure the level of Brand Loyalty towards the Buriram United Football Club. For the study theoretical concepts was identified in literature related to the brand loyalty to define loyalty factors of Buriram United Football Fan Club; in order to measure brand...

The purposes of this research are to study the level of the Sport Tourism Management in Buriram province, to study the Appropriate Usage of Marketing Mixtures for Sport Tourism in Buriram province and to study the Relationship between Sport Tourism Management with the Appropriate Usage of...